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Alloy joins Anthropic's Claude Partner Network

globenewswire.com
AI Alloy joining Anthropic's Claude Partner Network is a strategic move that enhances its AI capabilities and positions it to help clients leverage AI in marketing. This partnership is seen as a natural extension of their vision and an investment in client growth.

Alloy joins Anthropic's Claude Partner Network Atlanta, Oct. 23, 2026 (GLOBE NEWSWIRE) --

Alloy, a platform-based integrated marketing agency headquartered in Atlanta, has joined Anthropic's Claude Partner Network. The program gives firms that help businesses adopt Claude, Anthropic's AI model, access to Anthropic's training, certification and technical resources. Alloy builds custom tools on Claude for its clients' marketing work, including reporting and audits.

For Alloy, joining the network is the next step for an AI practice that already builds custom tools for clients. It also opens a path to Anthropic certification for the team behind that work.

"At Alloy, we believe the future of marketing will be shaped by how effectively organizations bring together human expertise and technology," said Raj Choudhury, CEO of Alloy. "Our partnership with Anthropic is a natural extension of that vision and an investment in how we help our clients compete and grow."

What the Claude partnership means for brands

AI now shapes how marketing gets planned, measured and reported. For brands, the difference is whether their agency builds AI around their programs or relies on generic tools. As a Claude partner, Alloy builds tools on Claude designed for each client's marketing work.

"Clients want to know how their agency uses AI and how their data is protected," said Jeremy Hill, VP of Insights & Intelligence at Alloy. "Becoming a Claude partner formalizes our answer."

What Alloy's answer looks like for clients

Anthropic's Claude Partner Network gives Alloy the structure to back each of those commitments to clients, with support that grows as partners advance through the program.

What the Claude Partner Network includes

Program details are available on Anthropic's partner page.

The partnership is a starting point, not a finish line. Brands that want AI working on their marketing, not just talked about, can start the conversation with our crew.

About Alloy

Alloy is a marketing and technology partner designed for the age of intelligence. Operating at the intersection of insight, craft and technology, Alloy pairs precise strategy and creativity with proprietary AI tools to solve complex business and brand challenges. Its award-winning work spans brand & experience, marketing orchestration, platform innovation and comms & PR. An Emmy-nominated agency and four-time Inc. 5000 honoree, Alloy has earned more than 20 Top Agency of the Year awards and 10+ Best Place to Work accolades. Learn more about Alloy and follow @alloy_crew on LinkedIn and Instagram.

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