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Indonesia Gift Card Business Report 2026: A $3.68 Billion Market by 2030 Featuring Indomaret, Alfamart, Carrefour, Matahari Dept. Store, Alfa Midi, Erafone, Hypermart, Super Indo, Gramedia, Hero

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HPE Hero is mentioned as a key player in the Indonesian gift card market, but no specific sentiment or performance data is provided for the company.

Indonesia Gift Card Business Report 2026: A $3.68 Billion Market by 2030 Featuring Indomaret, Alfamart, Carrefour, Matahari Dept. Store, Alfa Midi, Erafone, Hypermart, Super Indo, Gramedia, Hero Dublin, March 03, 2026 (GLOBE NEWSWIRE) -- The "Indonesia Gift Card Business and Investment Opportunities Databook - 90+ KPIs on Gift Card Market Size, Retail & Corporate Spend, Competitive Landscape, and Consumer Demographics - Q1 2026 Update" report has been added to ResearchAndMarkets.com's offering.

The Gift Card market in Indonesia is expected to grow by 9.7% on annual basis to reach US$2.60 billion in 2026. The gift card market in the country has experienced robust growth during 2021-2025, achieving a CAGR of 10.4%. This upward trajectory is expected to continue, with the market forecast to grow at a CAGR of 9.1% from 2026-2030. By the end of 2030, the Gift Card sector is projected to expand from its 2025 value of USD 2.37 billion to approximately USD 3.68 billion.

Converge around "voucher-as-a-capability": More banks, merchant platforms, and POS providers are likely to integrate voucher rails as a feature, increasing competition for the role of the underlying voucher orchestrator (catalog, settlement, fraud controls). Polarize into two winning models: closed-loop ecosystem credits (wallet/account balance) and multi-merchant voucher networks. Mid-tier players will need partnerships to access either the acceptance scale or the distribution.

Current State of the Market

Key Players and New Entrants

Shift gift cards from "gifting moments" to everyday digital value for virtual goods

Convert gift cards into an account-linked wallet credit that can be spent broadly

Industrialize corporate gifting by standardizing e-vouchers for employee and partner rewards

Tighten trust controls as scams and account compromise reshape how prepaid value is issued and redeemed

Companies Featured

For more information about this report visit https://www.researchandmarkets.com/r/ufh0yt

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