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Kevel Welcomes Ad Tech and Retail Media Veteran Jaclyn Nix as Chief Operating Officer, Accelerating Retail Media Innovation

globenewswire.com
CHWY Mentioned as a client that has launched a retail media network powered by Kevel's platform, indicating a positive business relationship but no direct news about Chewy itself. HD Mentioned as a client that has launched a retail media network powered by Kevel's platform, indicating a positive business relationship but no direct news about The Home Depot itself. DG Mentioned as a client that has launched a retail media network powered by Kevel's platform, indicating a positive business relationship but no direct news about Dollar General itself. LYFT Mentioned as a client that has launched a retail media network powered by Kevel's platform, indicating a positive business relationship but no direct news about Lyft itself.

Durham, NC, Jan. 13, 2026 (GLOBE NEWSWIRE) -- Kevel, the leading retail media technology provider, today announced the appointment of Jaclyn Nix as Chief Operating Officer. Nix brings more than 18 years of digital marketing and retail media expertise to Kevel, including a proven track record of launching over 40 retail media programs and driving sustained revenue growth across retail media networks throughout her career. Her appointment comes at a pivotal time for Kevel, as the company focuses on rapid expansion and scaling business operations in line with market demand.

Nix joins Kevel from Epsilon Retail Media (formerly CitrusAd), where she served as EVP, Brand Sales, leading a team of strategic and consultative sellers across Mass, Club, Dollar, Convenience, and Specialty retail verticals. During her tenure, she helped establish CitrusAd's U.S. footprint in 2020 by leading the acquisition of the Mi9 Retail Media Network (formerly MyWebGrocer), where she previously held progressively senior leadership roles overseeing the entirety of the media business. Her partnerships with major retailers have positioned her as one of the most respected leaders in the retail media industry.

As COO, Nix will oversee Kevel's day-to-day operations, working to optimize organizational efficiency, scale revenue and go-to-market strategy, and strengthen customer partnerships. Her experience managing full P&L responsibility across Sales, Operations, Account Strategy, Analytics, R&D, and Business Development positions her to drive cross-functional alignment and accelerate Kevel's growth trajectory.

Nix's appointment reinforces Kevel's commitment to operational excellence as the company continues to power the world's best retail media networks through its AI-enabled Retail Media Cloud platform by:

About Kevel

Kevel is revolutionizing retail media with its AI-powered, API-first Retail Media Cloud, empowering retailers, marketplaces, and eCommerce platforms to build, level up, and scale custom ad networks while maintaining full control of their first-party data. By offering unparalleled flexibility in ad serving, audience segmentation, and self-serve capabilities, Kevel enables businesses to launch impactful retail media programs in weeks, not years.

Kevel's mission is rooted in the belief that every digital retailer should have the tools to create their own tailored ad platform, comparable to industry leaders like Amazon. Harnessing the power of AI for data-driven decision-making, Kevel has helped leading brands such as Chewy, The Home Depot, Dollar General, Sonae, Lyft, El Corte Ingles, Slickdeals, and others launch impactful retail media networks—fostering innovation and unlocking new revenue opportunities. With Kevel, businesses can differentiate their ad programs, maximize their share of media dollars, and take control of their retail media destiny. Discover the power of customization and performance at www.kevel.com.

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