NIKE, Inc. Reports Fiscal 2026 First Quarter Results
BEAVERTON, Ore.--( BUSINESS WIRE)--NIKE, Inc. (NYSE:NKE) today reported fiscal 2026 financial results for its first quarter ended August 31, 2025.
“This quarter NIKE drove progress through our Win Now actions in our priority areas of North America, Wholesale, and Running,” said Elliott Hill, President & CEO, NIKE, Inc. “While we’re getting wins under our belt, we still have work ahead to get all sports, geographies, and channels on a similar path as we manage a dynamic operating environment. I’m confident that we have the right focus in Win Now and that our new alignment in the Sport Offense will be the key to maximizing NIKE, Inc.’s complete portfolio over the long-term.”
“I’m encouraged by the momentum we generated in the quarter, but progress will not be linear as dimensions of our business recover on different timelines,” said Matthew Friend, Executive Vice President & Chief Financial Officer, NIKE, Inc. “While we navigate several external headwinds, our teams are focused on executing against what we can control.”
First Quarter Income Statement Review
August 31, 2025 Balance Sheet Review
Shareholder Returns
NIKE has a strong track record of returns to shareholders, including 23 consecutive years of increasing dividend payouts.
In the first quarter, the Company returned approximately $714 million to shareholders, including:
As of August 31, 2025, a total of 124.4 million shares have been repurchased under the program for a total of approximately $12.1 billion.
Conference Call
NIKE, Inc. management will host a conference call beginning at approximately 2:00 p.m. PT on September 30, 2025, to review fiscal first quarter results. The conference call will be broadcast live via the Internet and can be accessed at https://investors.nike.com. For those unable to listen to the live broadcast, an archived version will be available at the same location through approximately 9:00 p.m. PT, October 21, 2025.
About NIKE, Inc.
NIKE, Inc., based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Converse, a wholly-owned NIKE, Inc. subsidiary brand, designs, markets and distributes athletic lifestyle footwear, apparel and accessories. For more information, NIKE, Inc.’s earnings releases and other financial information are available on the Internet at https://investors.nike.com. Individuals can also visit https://news.nike.com and follow @NIKE.
Forward-Looking Statements
This press release contains forward-looking statements, which involve risks and uncertainties that could cause actual results to differ materially. These risks and uncertainties are detailed from time to time in reports filed by NIKE with the U.S. Securities and Exchange Commission (SEC), including Forms 8-K, 10-Q and 10-K.
*
Non-GAAP financial measures. See additional information in the accompanying Divisional Revenues table.
NIKE, Inc.
CONSOLIDATED STATEMENTS OF INCOME
(Unaudited)
THREE MONTHS ENDED
%
(In millions, except per share data)
8/31/2025
8/31/2024
Change
Revenues
$
11,720
$
11,589
1
%
Cost of sales
6,777
6,332
7
%
Gross profit
4,943
5,257
-6
%
Gross margin
42.2
%
45.4
%
Demand creation expense
1,188
1,226
-3
%
Operating overhead expense
2,828
2,822
0
%
Total selling and administrative expense
4,016
4,048
-1
%
% of revenues
34.3
%
34.9
%
Interest expense (income), net
(18
)
(43
)
—
Other (income) expense, net
23
(55
)
—
Income before income taxes
922
1,307
-29
%
Income tax expense
195
256
-24
%
Effective tax rate
21.1
%
19.6
%
NET INCOME
$
727
$
1,051
-31
%
Earnings per common share:
Basic
$
0.49
$
0.70
-30
%
Diluted
$
0.49
$
0.70
-30
%
Weighted average common shares outstanding:
Basic
1,476.6
1,497.7
Diluted
1,479.0
1,502.0
Dividends declared per common share
$
0.400
$
0.370
NIKE, Inc.
CONSOLIDATED BALANCE SHEETS
(Unaudited)
August 31,
August 31,
% Change
(Dollars in millions)
2025
2024
ASSETS
Current assets:
Cash and equivalents
$
7,024
$
8,485
-17
%
Short-term investments
1,551
1,809
-14
%
Accounts receivable, net
4,962
4,764
4
%
Inventories
8,114
8,253
-2
%
Prepaid expenses and other current assets
2,247
1,729
30
%
Total current assets
23,898
25,040
-5
%
Property, plant and equipment, net
4,861
4,948
-2
%
Operating lease right-of-use assets, net
2,727
2,792
-2
%
Identifiable intangible assets, net
259
259
0
%
Goodwill
240
240
0
%
Deferred income taxes and other assets
5,349
4,588
17
%
TOTAL ASSETS
$
37,334
$
37,867
-1
%
LIABILITIES AND SHAREHOLDERS’ EQUITY
Current liabilities:
Current portion of long-term debt
$
—
$
1,000
-100
%
Notes payable
4
12
-67
%
Accounts payable
3,772
3,357
12
%
Current portion of operating lease liabilities
506
491
3
%
Accrued liabilities
5,923
5,075
17
%
Income taxes payable
706
693
2
%
Total current liabilities
10,911
10,628
3
%
Long-term debt
7,996
7,998
0
%
Operating lease liabilities
2,555
2,625
-3
%
Deferred income taxes and other liabilities
2,404
2,672
-10
%
Redeemable preferred stock
—
—
—
Shareholders’ equity
13,468
13,944
-3
%
TOTAL LIABILITIES AND SHAREHOLDERS’ EQUITY
$
37,334
$
37,867
-1
%
NIKE, Inc.
DIVISIONAL REVENUES
(Unaudited)
% Change Excluding Currency Changes 1
THREE MONTHS ENDED
%
(Dollars in millions)
8/31/2025
8/31/2024
Change
North America
Footwear
$
3,219
$
3,212
0
%
0
%
Apparel
1,474
1,331
11
%
11
%
Equipment
327
283
16
%
16
%
Total
5,020
4,826
4
%
4
%
Europe, Middle East & Africa
Footwear
2,021
1,952
4
%
-2
%
Apparel
1,106
993
11
%
6
%
Equipment
204
198
3
%
-2
%
Total
3,331
3,143
6
%
1
%
Greater China
Footwear
1,109
1,246
-11
%
-12
%
Apparel
362
360
1
%
0
%
Equipment
41
60
-32
%
-33
%
Total
1,512
1,666
-9
%
-10
%
Asia Pacific & Latin America
Footwear
1,061
1,052
1
%
0
%
Apparel
371
348
7
%
5
%
Equipment
58
62
-6
%
-7
%
Total
1,490
1,462
2
%
1
%
Global Brand Divisions 2
9
14
-36
%
-39
%
TOTAL NIKE BRAND
11,362
11,111
2
%
0
%
Converse
366
501
-27
%
-28
%
Corporate 3
(8
)
(23
)
—
—
TOTAL NIKE, INC. REVENUES
$
11,720
$
11,589
1
%
-1
%
TOTAL NIKE BRAND
Footwear
$
7,410
$
7,462
-1
%
-2
%
Apparel
3,313
3,032
9
%
7
%
Equipment
630
603
4
%
3
%
Global Brand Divisions 2
9
14
-36
%
-39
%
TOTAL NIKE BRAND REVENUES
$
11,362
$
11,111
2
%
0
%
1 The percent change has been calculated using actual exchange rates in use during the comparative prior year period and is provided to enhance the visibility of the underlying business trends by excluding the impact of translation arising from foreign currency exchange rate fluctuations, which is considered a non-GAAP financial measure. Management uses this non-GAAP financial measure when evaluating the Company's performance, including when making financial and operating decisions. Additionally, management believes this non-GAAP financial measure provides investors with additional financial information that should be considered when assessing the Company's underlying business performance and trends. References to this measure should not be considered in isolation or as a substitute for other financial measures calculated and presented in accordance with U.S. GAAP and may not be comparable to similarly titled non-GAAP measures used by other companies.
2 Global Brand Divisions revenues include NIKE Brand licensing and other miscellaneous revenues that are not part of a geographic operating segment.
3 Corporate revenues primarily consist of foreign currency hedge gains and losses related to revenues generated by entities within the NIKE Brand geographic operating segments and Converse, but managed through the Company's central foreign exchange risk management program.
NIKE, Inc.
EARNINGS BEFORE INTEREST AND TAXES 1
(Unaudited)
THREE MONTHS ENDED
%
(Dollars in millions)
8/31/2025
8/31/2024
Change
North America
$
1,134
$
1,216
-7
%
Europe, Middle East & Africa
735
792
-7
%
Greater China
377
502
-25
%
Asia Pacific & Latin America
350
402
-13
%
Global Brand Divisions 2
(1,192
)
(1,227
)
3
%
TOTAL NIKE BRAND 1
1,404
1,685
-17
%
Converse
39
121
-68
%
Corporate 3
(539
)
(542
)
1
%
TOTAL NIKE, INC. EARNINGS BEFORE INTEREST AND TAXES 1
904
1,264
-28
%
EBIT margin 1
7.7
%
10.9
%
Interest expense (income), net
(18
)
(43
)
—
TOTAL NIKE, INC. INCOME BEFORE INCOME TAXES
$
922
$
1,307
-29
%
1 Management evaluates the performance of the Company's segments and allocates resources based on earnings before interest and taxes (commonly referred to as "EBIT"), which represents Net income before Interest expense (income), net and Income tax expense. Total NIKE Brand EBIT, Total NIKE, Inc. EBIT and EBIT margin are considered non-GAAP financial measures. Management uses these non-GAAP financial measures when evaluating the Company's performance, including when making financial and operating decisions. Additionally, management believes these non-GAAP financial measures provide investors with additional financial information that should be considered when assessing the Company's underlying business performance and trends. EBIT margin is calculated as total NIKE, Inc. EBIT divided by total NIKE, Inc. Revenues. References to EBIT and EBIT margin should not be considered in isolation or as a substitute for other financial measures calculated and presented in accordance with U.S. GAAP and may not be comparable to similarly titled non-GAAP measures used by other companies.
2 Global Brand Divisions primarily represents costs, including product creation and design expenses, that are centrally managed for the NIKE Brand, as well as costs associated with NIKE Direct global digital operations and enterprise technology. Global Brand Divisions revenues include NIKE Brand licensing and other miscellaneous revenues that are not part of a geographic operating segment.
3 Corporate consists primarily of unallocated general and administrative expenses, including expenses associated with centrally managed departments; depreciation and amortization related to the Company's corporate headquarters; unallocated insurance, benefit and compensation programs, including stock-based compensation; and certain foreign currency gains and losses, including certain hedge gains and losses.