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KIA AMERICA POSTS RECORD FEBRUARY SALES

prnewswire.com

KIA AMERICA POSTS RECORD FEBRUARY SALES IRVINE, Calif., March 3, 2026 /PRNewswire/ -- Kia America's record-breaking streak continued into February with sales of 66,005 units, a 4 percent increase over February 2025. Sales of Kia's hybrid models also reached a new February record, increasing 53 percent over the same period last year.

Seven Kia models – Telluride (+37 percent); Carnival (+31 percent); K5 (+21 percent); Niro (+20 percent); Seltos (+14 percent); Sportage (+6 percent); and K4 (+3 percent) – posted year-over-year sales increases. Carnival, Sportage and K4 each achieved best-ever February sales records, while Telluride set a new all-time monthly sales record with 13,198 units sold, driven by the launch of the redesigned model.

"Interest in the Kia brand throughout the U.S. is growing by leaps and bounds and the all-new 2027 Telluride is the reason. Just as we launched the second-generation SUV, Telluride achieved its highest-ever monthly sales, underscoring the sustained interest in and ongoing popularity of this segment leading model," said Eric Watson, vice president, sales operations, Kia America. "Our diverse vehicle lineup continues to attract new customers as well as maintain repeat customers, trends that we fully expect to continue."

In addition to the monthly sales performance, Kia America also made additional announcements, including:

MONTH OF FEBRUARY

FEBRUARY YEAR TO DATE

Model

2026

2025

2026

2025

EV9

819

1,360

1,493

2,592

EV6

600

1,275

1,140

2,817

K4/Forte

11,864

11,669

23,506

23,285

K5

6,053

4,991

12,329

9,348

Soul

1,025

4,006

2,756

7,560

Niro

1,783

1,485

4,953

2,687

Seltos

4,209

3,707

9,487

6,547

Sportage

13,901

13,072

27,885

24,429

Sorento

6,748

7,699

12,652

14,570

Telluride

13,198

9,599

22,622

18,370

Carnival

5,805

4,440

11,684

8,105

Total

66,005

63,303

130,507

120,310

Kia America – about us

Headquartered in Irvine, California, Kia America continues to top automotive quality surveys. Kia is recognized as one of the TIME World's Most Sustainable Companies of 2025. Kia serves as the "Official Automotive Partner" of the NBA and WNBA and offers a range of gasoline, hybrid, plug-in hybrid, and electric vehicles sold through a network of nearly 800 dealers in the U.S., including several SUVs proudly assembled in America*.

For media information, including photography, visit www.kiamedia.com. To receive custom email notifications for press releases the moment they are published, subscribe at www.kiamedia.com/us/en/newsalert

* Select trims of the 2025 all-electric EV6 and EV9 all-electric three-row SUV, Sportage (excludes HEV and PHEV models), Sorento (excludes HEV and PHEV models), and Telluride are assembled in the United States from U.S. and globally sourced parts.

SOURCE Kia America