Samsara Announces 2026 North America Customer Advisory Board, Driving AI Innovation in Physical Operations
SAN FRANCISCO--( BUSINESS WIRE)-- Samsara Inc. ("Samsara") (NYSE: IOT), the pioneer of the Connected Operations® Platform, today announced its 2026 North America Customer Advisory Board (CAB). Its members run some of the world’s most complex operations, managing vast frontline workforces and critical equipment that drive significant economic value. The board provides operational insights that help Samsara build solutions that create immediate impact.
"Joining Samsara’s Customer Advisory Board gives us a direct hand in shaping the next decade of operations,” said Chris Roberts, Chief Environmental Health and Safety Officer at Ecolab. “By sharing our teams’ real-world experiences, we’re helping build solutions that have a clear and powerful impact in the field. It’s a collaborative community with a shared goal: making operations safer and more efficient for everyone."
The distinguished members of Samsara’s 2026 North America Customer Advisory Board include leaders from organizations such as:
The CAB’s input directly shaped recent innovations like Samsara Coach, an AI-powered coaching experience that delivers personalized, real-time guidance to drivers, and the Asset Tag XS, a compact, ruggedized tracker that brings visibility to even the smallest high-value assets. These leaders also play a critical role in advising on the breakthrough products Samsara is set to unveil at its Beyond conference this June.
“Last year, our customers prevented nearly 380,000 accidents—that is hundreds of thousands of lives changed,” said Johan Land, SVP of Product at Samsara. “Our Customer Advisory Board is the heartbeat of our innovation. We listen to the problems our customers face and co-create products to pioneer a safer, more efficient future for physical operations. We are truly proud to build alongside them.”
Samsara Connects the People of Physical Operations
Samsara is committed to bringing people together from every corner of physical operations. By creating forums across the world, Samsara helps the industry connect and share insights that drive innovation and strengthen performance. These include:
To learn more about Samsara’s community programs, visit here.
About Samsara
Samsara (NYSE: IOT) is the pioneer of the Connected Operations® Platform, which is an open platform that connects the people, devices, and systems of some of the world’s most complex operations, allowing them to develop actionable insights and improve their operations. With tens of thousands of customers across North America and Europe, Samsara is a proud technology partner to the people who keep our global economy running, including the world’s leading organizations across industries in transportation, construction, wholesale and retail trade, field services, logistics, manufacturing, utilities and energy, government, healthcare and education, food and beverage, and others. The company's mission is to increase the safety, efficiency, and sustainability of the operations that power the global economy.
Samsara is a registered trademark of Samsara Inc. All other brand names, product names or trademarks belong to their respective holders.